Nifty still below 8350; FMCG up, infra stocks laggards

The market has erased its gains. The Sensex is down 14.34 points at 27854.29 and the Nifty is down 6.55 points at 8330.45. About 1275 shares have advanced, 1154 shares declined, and 89 shares are unchanged. 

Sun Pharma, ITC, Coal India, BHEL and Hero Moto are top gainers in the Sensex. Among the losers are L&T, ONGC, GAIL, Tata Motors and Tata Steel.

The rupee strengthened by 17 paise to 61.45 against the dollar in early trade today at the

Interbank Foreign Exchange on increased selling of the US currency by exporters and banks amidst sustained foreign capital inflows. Forex dealers said besides increased selling of the

American currency by exporters and banks, the dollar's weakness against other currencies overseas, supported the rupee.

The rupee had dropped by 21 paise to three-and-a-half week low of 61.62 against the Greenback in the previous session on sustained dollar demand from importers.

Asian markets remain mixed as Nikkei trades with almost 1 percent losses while Shanghai and Hang Seng indices outperform. 

Ecommerce Fulfillment

E-commerce fulfillment is a system where a product is taken from the supplier or a business and then shipped to the customer. This process is usually done by a third party. Online shopping sites have gained a lot of popularity in recent times with expanded ways to sell products and services directly to customers. E-commerce fulfillment providers have a larger ordering and shipment system that help business quickly ship products to customers. Choosing a strong e-commerce fulfillment system also allows you to handle an extensive customer base worldwide.

There are various factors that you should consider before choosing an e-commerce fulfillment company. The company should be reliable and offer prompt service. The company should also have the requisite manpower that is required to pack and ship your goods. When you choose a company for e-commerce fulfillment, ensure that they have space to store all your goods.

The cost of the e-commerce fulfillment varies depending on your needs and requirements. If you hire fulfillment companies to ship large orders, you may be eligible for a discount. The cost is determined based on a number of factors, including the number individual products, volume of products being stored, storage time, and materials used for packing and shipping. Industry pricing is not standard.

Benefits

E-commerce fulfillment eliminates all your shipping problems like recording orders, counting stocks, hiring labor, filing paperwork, and handling returns. So, you will have more time to focus on your business. It helps you to keep all the things updated and maintain complete visibility and control over your operations. You can also easily track sales, trends, and customer responses, which can be used to improve your business. Another advantage of using an e-commerce fulfillment company is that you can access your inventory and shipping details at any time. You can save a lot of time and money by hiring an e-commerce fulfillment company.

How It Works

An e-commerce fulfillment company offers basic services including inventory, storage, and transfer of data to and from the retailer. The other services offered by e-commerce fulfillment companies include packing and shipping of goods. They also track products to ensure that they have reached the right destination. These companies also offer customer support.

An e-commerce fulfillment company stores all your products in a warehouse. When a customer orders a product, the order is noted. The particular product is professionally packed and shipped to the right destination. It also notifies customers of the shipment and tracks the information. The company will update records and provide you with reports regarding your transactions and returns.

Open Source Shopping Cart

An online shopping cart is an important component of an e-commerce website. It is used to organize a customer's items, prepare bills, and provide tools for processing. There are two types of shopping cart programs: proprietary and open source shopping carts. Proprietary shopping carts are developed by programmers for a particular company. Open source shopping carts run on an open source format where the source code of the software is accessible to anyone. These open source shopping carts can be customized in various ways based on your needs, requirements, and budget. Open source shopping carts are available free of cost. These shopping carts can be modified and redistributed based on a customer's needs. Developers also offer extensive technical support options.

Benefits

An open source shopping is always under development and undergoing changes. As a result, new features are regularly added, and the capabilities undergo consistent and dramatic improvements. Open source shopping carts are available free of charge and can be tailored to the needs of a particular website. Open source shopping carts can also be redistributed with these modifications. A potential disadvantage is that open source shopping carts rarely come with a structured technical support base. In any case, many developers and users have created forums to address technical support questions. In general, it is possible to quickly find answers to your questions.

How It Works

Open source shopping carts work like commercial software. The shopping cart can be set up through the HTML code of the website. Typically, these shopping carts include Hypertext Transfer Protocol (HTTP) cookies and query strings that allow shopping carts to remember customer information and calculate costs.

Shopping carts should accommodate a variety of payment options, discounts, and offers. Shopping carts should also accommodate credit cards, debit cards, online bank account transfers, electronic checks, and online wire transfers. Both commercial and open source shopping cart packages accommodate these necessary features. In some instances, commercial software might provide enhanced security features, especially for users with limited technical skills. In any case, with time and patience, and open source tool can provide you with the resources that you need.

Internet Marketing Ideas Viral Marketing

Viral Marketing Overview

Viral marketing is an advertising technique that uses social networks to increase brand awareness and visibility of a company's product or service. Viral advertising is a marketing plan that encourages individuals to pass on a marketing message to others. It is done by creating messages that contain concepts that are compelling enough for people pass them on to others. Different forms of viral promotions include video clips, games, eBooks, text messages, interactive Flash games, and images. This marketing technique relies on people to spread information by word of mouth or though an electronic message.

Viral marketing depends on the pass rate from person to person. If a large number of recipients forward the message to an equally large number of friends and relatives, then the overall publicity increases very quickly. The low investment and high reach of viral marketing has made this technique very popular among companies. Various types of viral marketing include pass along, incentivized viral, undercover, buzz marketing, and user managed database.

Benefits

A major benefit of viral marketing is that it is very powerful advertising tool and reaches a large number of people in a short amount of time. Another advantage of viral advertising is that it is very cost effective. It is a simple marketing method that is easy to implement and can quickly increase the visibility of your website. It enhances online sales and generates buzz and traffic to your website. Name recognition and increased web traffic are other advantages of viral marketing techniques.

How It Works

Viral marketing is based on the concept that people pass and share interesting and entertaining content. If you plan to advertise your product or company using viral marketing, you should formulate a plan and execute a strategy. Then, generate coverage for your campaign. Finally, study the end result and feedback received to find out how successful your campaign has been.

Viral marketing can be done by encouraging links to your sites and writing articles on your products and services. Welcome comments and posts from people who visit your company's website. Set up an affiliate program and send out news releases concerning a free service or product available on your site. Encourage word of mouth recommendation, invite users to send mails and faxes to their friends, and enable visitors to send postcards cards from your website. You can also offer visitors a free download of a program that carries your marketing message.

Viral marketing should have a self propagating marketing plan. When you send a message to a particular number of people, they should pass on the message to other people to maximize the number of people who see the message.

Look past the arbitrary barriers organizations impose in their job vacancy ads.

Job search is all about executing a sound strategy with proven tactics.  I outline these strategies and tactics in my webinar.  But let’s go through a few in detail to give you an idea of how I work one-on-one with individuals to sort through their specific situations.

Minimum years of experience

What about those requisite minimum years of experience? The candidate must have 10 years experience.  Adding this requirement is well intentioned, but it often works against the hiring manager.

Can he or she tell the difference between someone with 10 years' experience and someone with the same one year or experience ten times over—that is someone who performs the same job duties year in and year out, instead of growing in the job and adding more value to the employer with each passing you? No, they can’t evaluate the quality of your work experience until they meet with you face-to-face.  Wouldn't that hiring manager rather have an exceptional worker who performs better than people with a decade of practice even though he or she is only been in the business for six years?

Educational credentials

What about those requisite educational credentials?  The candidate must have a Master`s degree. Consider the employer who wanted to hire a production supervisor. Among the submissions was one from a man who saved his company $125K in the last quarter alone. When the HR representative pointed out that the applicant had only a high school diploma, the CEO's response was predictable. He said, So, you want me to pass over someone who has a documented track record of success because he doesn't have a piece of paper that`s 11 years old? By the way, what we want, they don`t teach in some ivory-tower school. Why, I`d like to see those professors spend just one day on our production floor... You get the picture.

Of course there are some positions where the degree is either required by law or makes perfect sense. But at the end of the day, it`s not education that's wanted; it`s savvy.

Industry specific experience

What about industry specific experience?  Some companies focus too narrowly on their own industry. Why, they say, Barry here has never been in the heavy equipment industry. How can he sell for us? But Barry can sell very well because he has a passion for selling and has mastered many unfamiliar product lines before.

Deadlines

What about deadlines? Most companies set a submission deadline for a resume as a convenient guide. There has only been one truly inflexible deadline in recent decades: the Y2K problem. There was no way to avoid that requirement short of making time stand still.

Many times I have instructed clients who saw a perfect job advertised but the deadline for submission was tomorrow.  No way around it, right?  Wrong…you can almost always get an extension by going right to the heart of the matter - companies want to hire in confidence.

Approach the recruiter or hiring manager in the following way.  Tell them you recognize the deadline and have an older resume to submit but you are passionately interested in the job. However, for that same reason, what you really want the decision-maker to have is not a piece of paper, but a document that will allow him to hire in confidence. You can provide that document, but such quality takes time. Would the manager be willing to trade a little time for a lot of peace of mind? Some won't; most will.  Try it!

If you engage a job search expert, like me, to help you navigate the job search process in this tight competitive market, then you increase your chances of resolving all these unique situations in your favor.  One little piece of advice or assistance can help you land that all-important job or career advancement sooner!

Supply Chain Management

Service management

Service management, supply chain management as the intersection between actual sales and the customer is integrated. The purpose of high-performance service management to optimize service-intensive supply chains, which are generally more complex than the typical supply chain of finished goods. A list of the most service-intensive supply chain and service area and requires tight integration with third parties.

They also set up more advanced information and product flow should be adjusted by the inconsistent and uncertain demand. In addition, all parts and supply chain processes in a number of levels should be coordinated with several service locations.

Between specific manufacturers, after-sale services revenue (maintenance, repair and parts) are less than 20 percent. But among the most innovative companies in the service, those activities are often more than 50 percent of the profits generated.

                            

Service marketing is a sub-region, the material (the fast moving consumer goods (FMCG) and durable, including marketing), marketing and services marketing can be divided into two main areas. Service marketing often consumer (B2C) and Businessto Business (B2B) services refers to both the business and services such as telecommunications, financial services, hospitality services, all types, car rental services, air travel, health care services and marketing services include professional services.

A party to the other economic activities is offered. Often times - based on performance results to desired recipients, objects, or other assets are the responsibility of the buyers. Money, time and effort in exchange for the service, customers, freight, labor, professional skills, facilities, networks, and systems using the expected value, but they generally do not own any of the physical elements involved What makes it different from goods to services; academic debate has been a long time.

 Historical perspective and wealth creation in the late eighteen and early nineteenth century focused on the right. Adam Smith's famous book, The Wealth of Nations, published in Great Britain in 1776, that the "productive" and outputs labeled "unproductive" labor among the distinguished. Consumption services were inseparable, says that the word "immaterial products" to describe the type.